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Iowa is an Auto State

68.5K Jobs

Powered by Iowa’s Auto Industry

Industry Impact

Every Job Tells a Story

Iowa’s auto industry supports an estimated 68,489 jobs — from assembly lines to engineering labs, supply chain logistics to dealership floors.

121.7K

New Vehicles Sold

$61,965

Average labor income per auto job

$4.24B

Annual Labor Income

3%

Share of Iowa Jobs Supported

3%

of Economy

$7.35B

State GDP

Source: U.S. Bureau of Labor Statistics, Bureau of Economic Analysis, and IHS Markit / S&P Global Mobility — Iowa, 2024.

Automaker Facilities

Built in Iowa

Facility Organization City State Type
Magna Operations Magna Montezuma Iowa Parts Manufacturing
Magna Operations Magna Victor Iowa Parts Manufacturing
American Honda Motor Co., Inc. Parts Center Honda Davenport Iowa Logistics
Explore Nationwide Facilities
Source: Alliance for Automotive Innovation — Member Facility Directory, Iowa, 2024.

Vehicles Sold

121.7K

2024 Vehicle Sales

$5.56B

The average age of Iowa vehicles is 13.9 years

Compared to the national average of 12.2 years

Source: Compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility, sales figures represent new vehicle registrations between January 1, 2024 - December 31, 2024; average age compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility, vehicles in operation as of December 31, 2024; New vehicle sales revenue derived from NADA Data.

New vehicle purchases and registrations

121.7K

new vehicles sold across Iowa in 2024

Purchases ByBody Style

  • 69.3K UVs (56.94%)
  • 34.7K Pickups (28.54%)
  • 12.0K Cars (9.84%)
  • 5.7K Vans/Minivans (4.68%)

Purchases ByPowertrain

  • 117.2K ICE / Hybrid (96.27%)
  • 3.3K Electric (2.69%)
  • 1.3K Plug-in Hybrid (1.05%)

Source: Registration figures compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility as of December 31, 2024; new purchase figures compiled by Alliance for Automotive Innovation with data provided by S&P Global Mobility representing new vehicle registrations between January 1, 2024 – December 31, 2024.

Employment

Jobs Across the State

Headquarters, assembly plants, R&D centers, and supplier operations across the state — led by Iowa’s largest automotive employers.

Source: Alliance for Automotive Innovation — Member Facility Directory, Iowa, 2024.

  • 289

    Employees

    Magna

    Magna Operations

  • 280

    Employees

    Magna

    Magna Operations

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